Shorts in Motion: The Art of Seduction - mobile

Shorts in Motion: The Art of Seduction is a multi-platform anthology of original short films written and directed for mobile phones. The directors learned to reshape their traditional film-making practices to create provocative and compelling seduction-themed stories for the "on-the-go" audience.
The Art of Seduction is available across multiple platforms, giving the mobile audience a broader environment to explore, use and interact with all of the complimentary services built into the overall Art of Seduction experience. Additional functionality and innovation is embedded in the campaign, as the website encourages audiences to submit text and video confessions, which are posted online for others to view. Additionally, video blogs are available for viewing, which were developed by the film directors and shot with their mobile devices.
The Art of Seduction offers many different activities for the users. The flagship feature which ensures stickiness across the various platforms is "Confessions" in which mobile users can text, take a photo, or shoot a video with their mobile phone and submit this "confession" to the Art of Seduction, as well as browse the seductive confessions of others. The playful seduction theme continues with allowing audiences to create a seductive e-card to a friend/love/enemy's e-mail or mobile phone. Additionally, the website allows users to interact with a "Seduction-Style Quiz", to find their true seduction style. Upon learning their true seduction style, users are then able to consult a "helpful" tongue-in-cheek Seduction Assistance Guide results widget (built by marblemedia) that allows users to post on their personal websites, blogs and community pages.

Category:

Film & Animation

Tags:

• Short
• film
• mobile
• BravoFACT
• NFB
• Denis
• Villeneuve
• Trent
• Carlson
• Anita
• McGee
• Ann
• Marie
• Fleming
• Mark
• McKinney
• Guy
• Maddin
• Isabella
• Rossellini
• Jenn
• Goodwin
• Theodore
• Ushev
• Adam
• Brodie
• Dave
• Derewlany
• marblemedia
• the
• art
• of
• seduction
• shorts
• in
• motion