Sarah Slaughter, Finding Financial Opportunities of Sustainability
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Uploaded by IBMSocialMedia on Dec 14, 2011
One of the challenges for organizations trying to do something about sustainability is that it feels like it's so big that they often feel overwhelmed. Sarah Slaughter, Associate Director for Buildings and Infrastructure at MIT, begins by asking who needs to be at the table to build a Sustainability strategy. Sustainability isn't an issue that is only important for communities and their elected government officials. Sustainability is a key part of what CFOs need to consider when looking at risks and opportunities. As Slaughter says, if CFOs can find new ways and new products and new services that provide new market opportunities, it's like found money on the sidewalk.
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