Sprint: Plug into Now / 2010-01-11 / SML Screenshots

Sprint launched an interactive advertising campaign to promote their mobile broadband network called Now.

The site is realized as a cluster of widget panels, each of which displays one aspects of what's happening in the world. Rolling each widget gives a bit of data about the world.

Particularly interesting to me is the very witty copy which comes with the voice over. The sound design is also very well done, which mimics the ambience aboard a spaceship. Nice animation. Overall it's a well executed site. Kudos to the team who created this!

http://now.sprint.com/widget

Credits
+ Aaron Dietz, art director
+ Mandy Dietz, writer
+ Christian Haas, creative director
+ Rich Silverstein, executive creative director
+ Tena Goy/Margaret McLaughlin, producers
+ Derek Richmond, executive producer
+ Mike Kellogg, FaceFaceFace, project design and development
+ Goodby, Silverstein & Partners (San Francisco, CA), ad agency

via Didier Lahely on Friendfeed - SML Thank You!

Category:

Film & Animation

Tags:

• Sprint
• now
• mobile
• advertising
• interactive
• campaign
• SML.Love
• screenshot
• SML.Screenshots
• flash
• IxD
• design
• interaction.design
• interaction
• awesome
• sound.design
• data
• stats
• news
• video
• videos
• 720p
• hd
• HDTV
• high-def
• Aaron.Dietz
• Mandy.Dietz
• Christian.Haas
• Rich.Silverstien
• Tena.Goy
• Margaret.McLaughlin
• Derek.Richmond
• Mike.Kellogg
• FaceFaceFace
• Goodby.Silverstein.Partners

[seeminglee]

@gimbo98 I didn't work on this - this was just a screencast of someone else's work that I like. The team that worked on this are:

Credits

+ Aaron Dietz, art director

+ Mandy Dietz, writer

+ Christian Haas, creative director

+ Rich Silverstein, executive creative director

+ Tena Goy/Margaret McLaughlin, producers

+ Derek Richmond, executive producer

+ Mike Kellogg, FaceFaceFace, project design and development

+ Goodby, Silverstein & Partners (San Francisco, CA), ad agency

[gimbo98]

you are great man!!!!