Rexona | Over-engineered

sci-fi tv spot for Rexona

See the playfully competitive relationship between a man and his robotic roommate. The robot's curiosity and skepticism over the deodorant claims ends up in a humorous way.

CREDITS
Agency: Lowe Worldwide NY

Writers: Keke Toledo Piza, Roger Baran
Art directors: Keke Toledo Piza, Roger Baran
Creative Director: Stephen Lundberg
Executive Creative Director: Fernanda Romano
Chief Creative Officer: Mark Wnek

Production Company: MJZ, LA
Director: Matthijs Van Heijningen
Agency Producer: Jill Meschino
Producer: Betsy Oliver
Executive Producer: Jeff Scruton
DP: Chris Soos

Editing Company: Final Cut
Editor: Joe Guest

Post Production: The Mill

Category:

Entertainment

Tags:

• future
• ready
• protection
• futuristic
• high
• tech
• 2008
• new
• futurisk
• over-engineered
• rexona

[bevvox]

so he was casted, indeed... =)

[TheBLOODYBUSHPIG]

didn't he die?? lol

[venestyler]

isn't that the guy that got killed in another video for doing the whipping thing to a big war mech?

[parangatirimicuarom]

Muy bueno