Traditional vs Social CRM

Inspired by an article by Brent Leary, I decided to give some concrete examples of how Traditional CRM approaches measure up with Social CRM approaches. In this 1 Slide Summary John M. Perez walks you through examples of Prospecting, Business Process Automation, and Storage of Customer Information in your CRM system. He presents 2 examples of these CRM attributes in a Traditional CRM Strategy vs. a Social CRM approach. Recommending that a good blend of both will be required in order to implement a successful CRM Business Strategy.

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Howto & Style

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• socialcrmtools
• social crm tools
• social crm
• service-push.com
• service-push
• johnmperez.com
• crm
• traditional crm
• brent leary
• john m perez

[Gunism]

Thank you.