Jon Watts on the market dynamics of Public Service Media

Loading...

Sign in or sign up now!
Alert icon
Upgrade to the latest Flash Player for improved playback performance. Upgrade now or more info.
129 views
Loading...
Alert icon
Sign in or sign up now!
Alert icon

Uploaded by on May 17, 2009

Digital multi-channel, on-demand and online media have drawn users away from traditional Public Service Broadcasting. Advertisers still need reach to engage with consumers but TV Ad spend is reducing and putting pressure on the commercial PSBs. Local news and youth programming are particularly hit. New sustainable models need to emerge but we need to look internationally to build scale rather than UK only funding of services and content. PSM needs to link to well-known brands and addressing users' needs.

PSM2009 unescopsm2009.ning.com

www.unesco.org.uk
www.golantfilms.biz
www.nesta.org.uk

Filmed by www.rougeandtripoli.com

  • likes, 0 dislikes

Link to this comment:

Share to:
see all

All Comments (0)

Sign In or Sign Up now to post a comment!
Loading...

Alert icon
0 / 00Unsaved Playlist Return to active list
    1. Your queue is empty. Add videos to your queue using this button:
      or sign in to load a different list.
    Loading...Loading...Saving...
    • Clear all videos from this list
    • Learn more