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Lilly Pulitzer launches A Colorful Cause Collection at Bloomingdale's 59th Street

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Uploaded by on May 4, 2009

Its officialLilly Pulitzer has taken over the Bloomingdales 59th Street! From the Lexington Avenue windows featuring our Colorful Cause Collection to the COMPLETELY Lill-ified in-store displays, the store is celebrating our colorful brand from now through May 11th! The first floor features an outpost display highlighting Lilly and inviting customers to the 3rd Floor to join in on all of the Lilly fun! Then, once taking the escalators to the 3rd Floor, customers were greeted by an army of mannequins clad in various vintage Lilly shifts from the past 50 years. 30 additional mannequins (also in vintage) are also set-up on a Jubilee pink runner that leads the way to the Lilly Pulitzer shop!

Bloomingdales hosted the launch party of our Colorful Cause collection and was PACKED with loyal Lilly Lovers (and NEW Lilly fans as well) who sipped cocktails and enjoyed pink and green cupcakes while shopping the Colorful Cause collection and more!

Special celebrity guests to the event included Colorful Cause designer, Elisabeth Hasselbeck (co-host of ABCs The View), Countess LuAnn de Lesseps (from Bravo TVs reality series, The Real Housewives of New York City), and our favorite downtown, front man in a New York based rock band, Semi Precious Weapons, Justin Tranter!

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