Media Bites - Ford Trucks

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Uploaded by on Oct 6, 2009

This week's Media Bites takes a look at a recent Ford Truck commercial that features comedian Dennis Leary. The spot is in many ways about masculinity, with it's use of images and language. We contrast the hyper-masculine commercial with the downsizing of workers by Ford and its relationship to power in Washington.

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Education

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Standard YouTube License

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  • The Ford Motor Company is The Last Great American Automaker! Like marathonrun16 said , they did not take a hand out. So i happy to give them my money for our new Ford Flex. Men like things simple, Keep your Reject Chevrolet and almost dead dodge! Ford all the way!!

  • Ford was about the only car/truck company not to take a hand out.

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