ZIK Parrot is the latest addition to the Parrot's Design By Collection, a product series designed by rock star designers such as Philippe Starck or Martin Szekely. The recent trend in the audio industry is to build celebrity-based brands to ensure good sales. The iPhone has also proven that good design sells, in that regard, combining the pleasure of the eye and the ear should be the perfect recipe for success. More info on Ubergizmo: http://www.ubergizmo.com/2012/01/zik-parrot-by-philippe-starck/
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