Google AdWords Quality Score Explained

Google AdWords Quality Score Explained

In order to run effective PPC campaigns, you will need to understand
what Google considers "important" so that you may be rewarded with
a low cost-per-click, and thus a low cost-per-lead.

*Note: I refer to Google Adwords with these trainings, but most of the
concepts also apply to Bing AdCenter.

Google doesn't just give the advertiser with the highest bid the top
position for that keyword phrase.

They look at several factors in your campaign to determine what they
will charge you for top placement.

The best way to teach you what Google considers "important" is to
have you watch my video.

http://www.instappcbuilder.com

Category:

Howto & Style

Tags:

• Google
• AdWords
• Quality
• Score

[donaldj721]

I have been doing ad words advertising for about six months as a beginner and was getting impressions and clicks and a few conversions. I got paid too. But all of a sudden my impressions have stopped so no clicks.Any new ads are always under review and not working. I applied the lessons on this video too but no result.I cannot understand the reason why Google stopped my ads.

[geneandtere]

Thanks for this, Donna. This is great informatioin for all. Gene Elliott

[jeffsdonovan]

Great work Donna - I love PPC!

[WorkSmartMarketing]

Nice Work! PPC is a money maker... as long as you keep a score!