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Charles Communications - Overarching Trends in Beverages

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Uploaded by on Dec 16, 2008

2009 Trend Think Tank on November 18, 2008 at the JW Marriott San Francisco. Kimberly Charles of Charles Communications Associates, LLC discussing trends in beverage for 2009. Overarching trends in beverages are "Green" and "Small." Whether it is wines, beers, sodas, spirits, juices, teas, and or coffee, labels with words such as green, fair-trade, organic are popping up more and more. Portions are also getting smaller, and restaurants and wine bars are offering tasting flutes of various kinds and pairings.

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