All Good Bananas - Listen to your conscience
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Uploaded by OgilvyNewZealand on Jun 28, 2011
Ogilvy Auckland's objective was to get shoppers to consider purchasing All Good Fair-trade bananas while at the supermarket. To do this, they used a new audio-spotlight device to interact with them like never before. Unlike a regular speaker, the audio-spotlight emits a narrow high frequency beam of sound, which can only be heard by one person at a time, making it the perfect tool for communicating their intimate message.
- 64 likes, 1 dislikes
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Olha a banana, olha o bananeiro!
MrJacksonDouglas 2 months ago
genial:)
sabemceva 8 months ago