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Published on Jan 17, 2014
The "Just Play" campaign underscores NAMM Foundation's year-round initiatives designed to create more active music makers, including scientific research on the benefits of making music, grants to music making non-profit organizations, the Museum of Making Music, publicizing musical success stories from everyday music makers, and inspiring ways in which music makes people's lives better.
TV station programming directors looking to play the PSA on air and NAMM Members who would like to play the PSA in stores can request a high-resolution, downloadable version from the NAMM membership or PR department.
To learn more about the National Association of Music Merchants (NAMM) and the NAMM Foundation, please visit NAMM.org, NAMMFoundation.org.
NAMM envisions a world in which the joy of making music is a precious element of daily living for everyone; a world in which every child has a deep desire to learn music and a recognized right to be taught; and in which every adult is a passionate champion and defender of that right.
Spot produced in collaboration with Pia Communications http://piacomm.com/ Follow NAMM on facebook.com/nammorg and twitter.com/namm