NHS Binge Drinking Awareness Ad by Atticus Finch

The two ads see a young female and a young male adult suffering from the effects of a 'wasted' night. Each shot is accompanied by a title telling viewers what alcohol they've consumed.

CREDITS:
Project name: NHS Binge Drinking campaign
Client: Heidi King @ NHS Northamptonshire
Brief: To deter 18-24 year olds (in the Northamptonshire area) from binge drinking -through a TV and viral campaign.
Media agency: SMRS
Media planner: Kerry Cope
Creative agency: Atticus Finch
Production company: Atticus Finch
Executive producer: Dan Rogers / Some Bright Spark
Producer: Jim Waters
Director: Chris Richmond
Post-production: Atticus Finch
Audio post-production: Haresh Patel
Exposure: TV, 4OD, facebook, live events

Category:

Education

Tags:

• Binge Drinking
• Atticus Finch
• NHS
• Ads
• Hard Hitting

[Peanut1939]

five pints of lager and three large shots of vodka and he is vometting? what a pussy

[GarsiaM]

1 litre of vodka and I'm fine. From Moscow with love :)

[treebirg]

i'm having a terrible hangover... and this isn't helping

[EdgarasTW]

pussies :D i can take alot more :DD

[Dummy52]

eww 0:10 her hand falls in the poop

haha americans^^

[xXJoeeeBoYXx]

I was eating my breakfast while watching this.....I nearly turned out that bad

[franciscojavierm]

A little extremist, binge drinking cause vomit and pass outs but the quantities of alcohol expressed here wouldn't unless drunk in a very brief period of time (less than 1 hour.) These consumed over night would make you drunk but not as bad as this!

[kookookachoo777]

These kids need new friends...

[xDancingxAmyx]

@geels No, just finished Gower College Swansea (formerly as i know it as Gorseinon College) :)

[geels]

@xDancingxAmyx dont happen to study at adelaide uni do you?

[xDancingxAmyx]

Doing research for my media coursework and came across this. 1 word; VILE. Wish i never found this ad!