Log Cabin TV Spot - October 2009

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Uploaded by on Nov 12, 2009

The Log Cabin & Delaney House, are the premiere wedding and event sites in Western Massachusetts. They also operate a catering business, Log Rolling, which in August of 2009 provided catering service for the TV program Extreme Makeover: Home Edition, which shot an episode in the region.

The Cabin needed a quick-turnaround spot to run during the EMHE episode and local making of special. The 30-second spot needed to sell Log Cabin/Delaneys range of event planning capabilities, including corporate events, weddings and social events.

We created an attention getting spot that illustrates the dedication co-owner Peter Rosskothen and his staff have for event planning. By depicting Peter going about his day-to-day activities — golfing, shopping at a garden center, hiking — all while continuing to think about event planning, we made a clear point that, as Peter states in the closing shot, for him and his staff, Event planning isnt just a job; its a way of life.

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