Chirala is located at Prakasam District in the state of Andhra Pradesh. The main occupation of this village is handloom and paddy cultivation. Chirala was once known as "Small Mumbai", due to huge varieties of sarees found here in comparison with the availability of sarees in Mumbai. Chirala handlooms are well known for its designs. Chirala handlooms are pit looms made with cotton or cotton and silk mix. The count used in weaving gives the softness and hardness of the fabric. The handlooms in Chirala are famous for the softness and durability. The handloom fabrics are soft and comfortable to wear and also suites all the climates. Mainly Chirala looms manufacture sarees, but now as per demand dress materials are also weaved.
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