BlogWell: 8 Great Case Studies on How Big Businesses Use Social Media

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Uploaded by on Jan 7, 2009

BlogWell, 1/22/09, Chicago
http://www.gaspedal.com/blogwell

Unprecedented insight on social media and corporate blogging from Walmart, The Home Depot, Allstate, H&R Block, Mayo Clinic, Sharpie, Procter and Gamble, and the U.S. Coast Guard. Topics like measuring ROI, managing teams, legal issues, working with agencies and creating great content. From GasPedal and Blog Council.

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