See the Athlete First

Watch this amazing spot done pro bono by ad agency BBDO for Special Olympics. The spot is called "Skeleton" and stars 21 year old Mario Ogunbowale, a Special Olympics Wisconsin athlete. Mario, a Milwaukee native, started competing with Special Olympics at age 16 and currently competes in basketball, track and bowling.

Credits for this spot include:
Animators: Frédéric Petit, Nicolas Dabos, Sebastien Eballard
CGI & Animation: MATHEMATIC.TV
Designers: Vincent VIRIOT & FX POURRE
Director: THE HOLOGRAMS - Member of the UFO LABEL
Director of Photography: Yves KOHEN
Production Company: The Ebeling Group 
Music House: Antfood

Chief Creative Officers: David Lubars and Bill Bruce
CD, Copywriter: Pierre Lipton
CD, Art Director: James Clunie
Producer: Theresa Ward
BBDO Music Producer: Rani Vaz
Account Manager: Joshua Steinman

Category:

Nonprofits & Activism

Tags:

• Special Olympics
• sport
• basketball
• anatomy
• skeleton
• animation
• CGI
• ligament
• muscle
• BBDO
• The Ebeling Group
• Wisconsin
• Mario Ogunbowale
• Antfood

[Rhi2here]

Unbelievably beautiful. Well done!!

[gijenny73]

This is spectacular!  I need to look up this agency...

[YaSsSsOoOoR]

Full of meanings & feelings

[Thundaeagle]

Special Olympics NZ uses this on TVNZ

[TheJake1013]

who missed the like button?

[mcneillya]

Awesome, innovative, creative and Australia loves it!

Can we use it commercially over here?

[claudevandog]

Wonderful video with a great message. Well done Special Olympics, BBDO & UFO. As the parent of a child with Down Syndrome this kind of work makes my day. Thanks.

[msphilly19131]

way to go, Mario!

[maskedracoon2]

Absolutely beautiful, you've got me in tears.

[eian17]

whats the song

[dangraphic]

@gijenny73

Here's the studio that actually DID the work.

ufolabel(dot)tv

[holisticjose]

very creative! love your work! thank you for this