The Case for Community (AKA "the 80-20 rule")

Continuing the discussion over whether or not YouTube should make "community" a priority in their business plan.

I believe the 80-20 rule applies here ("the majority of any result comes from a small amount of input"). The hard-core "community members" may be a minority of users on the site, but we're a driving force behind content, revenue, and direction.

Category:

People & Blogs

Tags:

• youtube
• community
• 80-20
• rule
• pareto
• revenue
• business
• kenrg

[Minniver]

Very interesting breakdown, ken. There is power in community.

[kenrg]

Tremendous power... and tremendous opportunity for whichever video site gets it right.

[lisasimpson]

This is most insightful! (It's cool to hear the name Pareto outside of my sociology classes, too.)

Your numerical breakdown of the community's impact is very clear and easy to understand. Thanks for posting this as a video response to the yta channel.

[kenrg]

Thanks! Pareto doesn't get out much these days, does he?

After I did this video the whole "five facts tag" thing came about - Look at the number of those to see that I probably under-estimated the size of the community.

[crawleykakes]

To put it simply I agree.

[kenrg]

Thanks!

[kenrg]

Thank you!

[gleegirloz]

Wow,thanks you put this so eloquently!

[divalolo]

Leetle teeny tiny grains to be ground down and down into dust and made into rough oat cakes for the network television executives after-dinner brie.

[kenrg]

Thank you. Yep, we're all just mill grist to the folks at YT ;^)