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Boomer+ Interrogation

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Uploaded by on Oct 14, 2009

AARP Media Sales is sponsoring the 2010 Effie Boomer+ award which will honor marketing communications that have proven effective in genuinely reaching out to the 45+ market. Any effort whose primary target is the 45+ community or a subset of that community can be entered. Congratulations to this year's winners.

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Education

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  • Great video. Your market is my market - I will need to reach the "Baby Boomers" and others that are thinking about having knee replacement surgery.

  • I agree, way to go AARP!

  • This is such a smart, fun and fresh way to learn about the 50+ market.

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