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PepsiCo India - Farmer's Friend

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Uploaded by on Sep 8, 2011

At PepsiCo India, we see ourselves as an agriculture company. We work closely with farmers to help improve both their livelihoods and agricultural yield. Our journey began with our successful introduction of a high-yielding variety of tomato, and we went on to help paddy farmers increase their crop. Today our ventures into crop diversification and the farming of high-quality potatoes and other edibles have transformed the lives of thousands of Indian farmers. We plan to strengthen farmer connect from 21,000 in 2009 to 50,000 by 2012.

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