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TEDxSoCal - Hayley Hoverter - Revolutionizing the Sugar Industry

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Uploaded by on Aug 16, 2011

Hayley started Sweet SerenDipItTea, a business that manufactures sugar packets encased in soluble rice paper, to sell to local, ecologically-conscious cafes. Her inspiration for her business comes from the detrimental environmental impact of paper sugar packets, which are compulsively and mindlessly thrown out by coffee drinkers. She feels that is ironic that today, in the middle of this wave of innovation affecting consumerism, people still have to waste so much paper on something as trivial as sweetening their hot beverages.

Her goals for her business are to get a patent and license and to improve her product. She hopes that one day Sweet SerenDipItTea will be found in cafes across the nation so that she can help eradicate all of the paper waste in coffee shops. Hayley also aspires to go to Columbia University and earn her PhD in Foreign Relations

ABOUT TEDx

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

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Top Comments

  • she's great. Good luck, young lady. I appreciate people like you.

  • VOTE FOR HAYLEY TO WIN!!!

    elevatorpitch2011

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All Comments (9)

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  • go Hayley!!

  • MY GIRL!!!! you blow me away-everyday! keep fightin!!!! we love you!!!

  • Hayley!!! YOU WON IN NEW YORK!!! On October 6, 2011, NFTE named you the Number One Young Entrepreneur of the Year in the US! Your concept is ingenious both economically and environmentally, as you stated. Congratulations and best of luck in your future endeavors.

  • I have a competing idea. I plan to compress sugar into small square cubes with my patent applied for process. These cubes would then dissolve when placed into the hot coffee or tea.

  • Thats my niece!

    Excellent job!!! Way to think ahead and create something that can change the world and help you become successful. Keep on shining!!!

  • Wonderful, Hayley! I have been following your progress from its inception and will stay tuned throughout your journey to the moon. Very best wishes for success in New York and for the resounding sonic boom when the world embraces your amazing concept. For someone as young as you to come up with a profundly simple yet game-changing idea about replacing paper sugar packaging with soluble packaging is, well, just fantastic! I appreciate you so much and can't wait to see what you do next.

  • Hayley, you did amazing! Glad we got to sweat it out nervously together! -Ray

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