Objective: Educate Followers on Services and Products
Strategy: Created video tutorial on how to use
PitchEngine.com social media press release software.
Results: Video was picked up by Mashable, resulting in over 7,000 YouTube hits, 9,603 tweets, 64 StumbleUpon, 108 LinkedIn share, and over 220 Facebook posts, demonstrating ability to create topical content on social media trends.
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