4 August 2009 NYSE Opening Bell GIJOE Edit

Hasbro (NYSE-Listed HAS) and Paramount Pictures kick-off highly anticipated summer film G.I. Joe: The Rise of Cobra at the NYSE. In honor of the occasion, Hasbro President and CEO Brian Goldner, Producer Lorenzo di Bonaventura, Director Stephen Sommers and actors Channing Tatum and Sienna Miller ring The Opening BellSM.
G.I. Joe: The Rise of Cobra premieres on August 7.

G.I. JOE: The Rise of Cobra
Paramount Pictures and Hasbro, whose previous collaboration was the worldwide blockbuster TRANSFORMERS, join forces with Spyglass Entertainment for another extraordinary action-adventure G.I. Joe: The Rise of Cobra. From the Egyptian desert to deep below the polar ice caps, the elite G.I. Joe team uses the latest in next-generation spy and military equipment to fight the corrupt arms dealer Destro and the growing threat of the mysterious Cobra organization to prevent them from plunging the world into chaos. G.I. Joe: The Rise of Cobra is directed by Stephen Sommers (The Mummy, The Mummy Returns). (Source: Paramount)

Hasbro, Inc. (NYSE: HAS)
Hasbro, Inc. is a worldwide leader in childrens and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com. (Source: Hasbro, Inc.)

Paramount Pictures Corporation
Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands. The company's labels include Paramount Pictures, Paramount Vantage, Paramount Classics, MTV Films and Nickelodeon Movies. PPC operations also include Paramount Digital Entertainment, Paramount Famous Productions, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., Paramount Studio Group, and Worldwide Television Distribution. (Source: Paramount Pictures Corporation)

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[lylelehmannbr]

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