SXSW 2011 Music - Accelerator: ROQBOT

ROQBOT
Berkeley, CA
roqbot.com
Garrett Dodge, co-founder and CEO, calls Roqbot Social Music for Business. Running on any internet-connected device, the platform runs custom playlists for businesses that can be interacted with by customers. Whether a customer wants to purchase a song that is playing or never hear that song again, they have the ability to engage and push or pull content. Users who consistently make top picks can earn DJ rights for a given venue. Essentially, the service becomes a digital jukebox that captures the personality of a venue through crowd-sourcing, but the ability to put local bands into the system - like a personal playlist - adds a critical layer of social complexity.

Category:

Science & Technology

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• music
• film
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• 2011
• emerging
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