Wake Up and Listen to Consumer 2.0! - Pete Blackshaw
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Uploaded by SOCAPInternational on Nov 27, 2007
Pete Blackshaw, of Nielsen BuzzMetrics, addresses the 2007 SOCAP International Annual Conference. Consumer 2.0, and its emphasis on consumer-generated media, creates new challenges for consumer affairs departments. In this clip, Pete Blackshaw gives an overview of some of the topics he will cover.
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