Screw business as usual....this is the real world: Brian Solis at TEDxPresido

Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His new book, The End Of Business As Usual, looks at the changing consumer landscape, it's impact on business & what companies can do to adapt & lead.

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• Category

  Science & Technology

[y shi]

empathy,courage,vision,perseve­rance!

[YTbobo4u]

Yuk. Building more modes of propaganda. Go read Naomi Klein's book, "No Logo" instead. Better for your soul.

[Alisa White]

They never do.  You did all you can do. Now, just go do it for yourself. That's what I am doing. ~ACW

[Sarah Stiefel]

sorry did the thumbs down by mistake and can't take it off again. ...

[Andrew Maher]

Brian and Ted, well done. I hope you have the chance to repeat this. Quite insightful. Thank you.

[Isra García]

Congrats, great and insightful talk Brian.

[Jason Kemp]

Brian keeps on getting to the heart of the social universe - Connected business is social business

[0bscura]

I told this to my employer repeatedly, they didn't listen.

[Teri Conrad]

Love that Maya Angelou quote! One of my faves! (Appreciate the Gangham style dance too :) )

[lawlorgroup]

Brian is consistently insightful. I have shared with him and others that his social science approach is distinctive and relevant. He gets at understanding behavior rather than just focusing on activity. Value added. Thanks Brian.