Jon Iwata - Social Media as an Internal Tool

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Uploaded by on Feb 25, 2009

Jon Iwata, SVP Marketing & Communications at IBM discusses the use of social media as an internal tool and how to manage the lack of control.

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Science & Technology

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Standard YouTube License

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All Comments (3)

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  • Good points are brought up in this video....We don't really loose control in a social networking environment, it's just managed a little differently than with face-to-face challenges.

  • I love connecting with like-minded people. Add me!

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