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Honda - New Civic spark TV advert

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Uploaded by on Jan 31, 2012

When Honda engineers set about designing the new Civic, they ventured into the unknown with just the spark of an idea. This film shows the journey of that spark, from the moment of its birth, through the challenges it overcomes, and the different paths it follows, until it finally culminates in the new Honda Civic.

"The unknown. Where all ideas start. It's not an easy place to go, but keep going. Because you'll always end up somewhere new. Isn't that why we call it 'the great unknown'?"

  • likes, 28 dislikes

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Top Comments

  • i dont like it

  • would've been much cooler if the car appeared as a result of the fusion of the sparks. Without that, the metaphor is a bit lost

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All Comments (14)

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  • 1 minute commercial, 5 seconds Civic on screen.

  • lame video and thats cars been around europe for years .... its ok

  • Wow it looks just like the dodge dart.

  • hate the new euro civic, it now looks like a bloody hybrid

  • I saw what u did there..SBTRKT-Go Bang

  • easy thats the new civic?

  • /watch?v=qOm_o5-1HfY&feature=r­elated

    ur welcome!

  • honda needed revolution, not a bad evolution on its civic.....

  • is this hinting at a euro-spec civic for america?

  • it's alright i guess

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