Sam Kekovich is back promoting Australian Lamb and Emerald City joined forces with Jungleboys director David Curry and BMF to produce this years TVC which went to air on 10th Jan just in time for 2012 Australia Day.
After years travelling the world on his one-man crusade against unAustralianism, Sam Kekovich has realised the job is too big for him and his dodgy knees alone. Old-fashioned diplambacy just isn't cutting it in this day and age. So it's time to change his tune and embrace popular culture. If UnAustralianism has gone viral, Sam's only antidote is to do the same.
Emerald City Design were involved with the Studio shoot component of the TVC to post, creating a seamless office to large pop concert arena scene, producing all VFX and colour grading.
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