What It Is: Awesomizing Your Podcast Using Secrets From Radio (Tod Maffin)
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Uploaded by PABconference on Jul 27, 2010
An excerpt from Tod Maffin's workshop on "It" -- that little something, that thing on the end of your tongue that makes you know if you like an audio piece or personality or if you don't. "It" applies to all content creation, to all storytelling and all audience engagement (audio, video and text).
PAB is an annual 3-day conference about digital content creation, audience engagement and online relationship building. The conference has flourished on a reputation of strong content and a welcoming community, attracting participants from as far away as the U.K. and South America for speaking sessions, popular five-minute JOLTs, workshops, panel discussions, and social activities.
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