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Classic Commercial 1950s for Lucky Strikes [ It's Light Up Time ]

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Uploaded by on Aug 9, 2011

It's Light up time. classic commerial for Lucky Strikes

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Entertainment

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  • Originally seen in 1955 (that's when they used the "Light-Up Time" jingle)- and often seen on "THE JACK BENNY PROGRAM" and 'YOUR HIT PARADE" {featuring Dorothy Collins and conductor Raymond Scott}, both sponsored by Luckies.

  • Damn, I miss the sights, sounds, and even smells, of the beautiful Old American Republic. The gestalt of the times was so free and American. Harmonious ear-catching Lucky Strike commercials were just part of the beautiful backdrop of a nation we can't even envision now.

    Cruise the turnpike in a tail-finned car, Frank Sinatra on the radio, chrome all around you, Luckys in the shirt pocket, a pretty woman in the passenger's seat, and being an American was first class. Nice while it lasted

  • Music by Raymond Scott, sung by his wife, Dorothy Collins.

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