"Run for Your Life" 2008 Tribeca Film Festival Trailer

Back in the '60s, the New York Road Runners Club was just a small group of men who ran on the streets of the Bronx. It took one eccentric first-generation Jewish immigrant from Transylvania to turn the NYRR into the largest organization of its kind in the world. Fred Lebow (the erstwhile Fischl Lebowitz) brought the runners to Central Park, where the first New York City Marathon was held in 1970. By the next year New York had two-thirds more runners than the Boston Marathon. But that was just the start for Lebow. Before "event marketing," when corporate sponsorship was in its infancy, Lebow was cutting deals, getting Playboy bunnies to race in the first women's mini-marathon, and helping to feed the growing popularity of running as a social activity. But it was the 26-mile, five-borough marathon, first held in 1976 during the city's financial crisis, that cemented Lebow's legacy. With a flair for showmanship, Lebow leveraged every opportunity, even the 1980 transit strike, to promote the benefits of running. He also faced scandals, including the Rosie Ruiz incident and revelations that he had paid athletes under the table. With New York City Marathon winners Bill Rodgers, Alberto Salazar, and Grete Waitz on hand, as well as many of Lebow's former colleagues, filmmaker Judd Ehrlich (the Emmy-nominated Mayor of the West Side) takes an affectionate look at a New York hero who inspired runners worldwide to go the distance. Fred Lebow's story is the story of the New York Marathon, a scrappy race around Central Park that evolved into a five-borough event that attracts thousands of runners from around the world. --Nancy Schafer, Co-Executive Director, Tribeca Film Festival

Visit http://fredlebowmovie.com for more.

Category:

Film & Animation

Tags:

• documentary
• sports
• espn
• nyc
• running
• romania
• orthodox
• holocaust
• survivor
• cancer
• inspiration
• quirky
• icon
• central
• park
• run

[Freakster1970]

Great soundtrack the songs are mostly 70s funk. I can't find it anywhere? can someone help.

[flatbushpictures]

@Freakster1970 Thanks! No soundtrack available yet, but we get lots of requests so maybe one of these days!

[flatbushpictures]

great fact, medliberty! thanks!

[selloutasaurus]

what's that great funk song?wanna see it.great nyc history!

[flatbushpictures]

@selloutasaurus That's "Street Scene" by Leon Mitchison!

[nextmovebestmove]

Thanks for posting this on the greatest road race in the world.

[medliberty]

That was Mike O'Hara at 0:18. He was the first man to run 100 marathons.

[seanallheart]

=) GoSEAN.org

[tepperleen]

My dad just called because he's currently watching the film on the Halogen network, and I'm a NYC marathoner so he thought I might enjoy it. Unfortunately I don't have the Halogen network so I can't watch. He just called again. He's so moved by it and said it might be the best documentary he's ever seen.