What is a Meta Description?

http://www.seo.com/ As an installment in our Commonly Asked Search Marketing Questions series, Shawn Barrington anwers the question: What is a meta description?

Though meta descriptions will not help your site to rank via keyword inclusion, they are still valuable in establishing relevance and value to users who may see them in Search Engine Result Pages (SERPs). You should try to include a call to action and be careful not to go over the limit that is visible in SERPs.

Category:

Science & Technology

Tags:

• seo
• description
• meta
• web
• development
• website
• marketing
• google
• bing