Coca-Cola - The Wave / Paper-Plane.fr

Two lenticular lighted panels were installed in subway stations to mimic "The Wave", the celebration of Brazilian fans. Those walking past the panel will see the Gigantic Wave forming right before their eyes as they pass the 16-meter long panel created by JWT Sao Paulo.

Category:

Science & Technology

Tags:

• lenticular
• outdoor
• jwt
• ambient
• marketing
• alternatif
• street
• subway

[fudgealtoid]

Brillant... Nemo in the ocean evading big fish would be wonderful application for this paperplane as well as "Find Waldo"

et...

Brillant… Nemo dans l'océan éludant de grands poissons serait demande merveilleuse de ce paperplane aussi bien que le "Trouvaille Waldo"

Honcho principal, consultants du marketing d'Oevae

[MENOFICENI]

Really nice and simple idea and well executed. Well done.

[fotolenticular]

Ese afiche es espectacular

ATTE

Eduwin Fuentes

Mail : fotolenticular_gmail.kom

site : fotolenticular.webs.kom

[paulinho8797]

Well just have to thank thatt

ac ADILSON for making me to participate in this project is the q Lenticular wish success to all that make q uima each day is another victory in this company: I thank all the difficulties I faced, it was not for them I would not have left the place. The facilities prevent us from walking. Even the criticisms will help us a lot.

ADILSON success that's all I wish you and Congratulations paulinho

[jcmr63]

Tremenda estrategia de mercadeo por parte de Coca-Cola! El anuncio esta fenomenal.

[SssUuuSssAaaN]

Genial q con algo tan sencillo se lograra una alta recordación de marca, tambien fue un acierto el lugar q eligieron para colocar este BTL, ya que tiene mucho trafico por lo tanto impacta a mucha gente de todas las edades todos los dias, en general me encanto muuy buena idea y sobre todo muy creativa.

[Tibushi]

Que idea tan excelente y que hermosa ejecucion....

[Stuartguido]

Increiblemente sencillo y muy creativo. Excelente !!! viva el BTL!!!

[cetnarovski]

Show!!! Por que eu não tenho essas ideias??? Parabéns aos autores e executores.

[dan11uiz]

Doido demais!