Your Moment is Waiting, Advertising Campaign by Kerala Tourism

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Uploaded by on Sep 23, 2010

Its a proud moment. Kerala, my home state is getting its own international ad campaign titled -- "Your moment is waiting". The movie was premiered today at Saatchi Art Gallery in London, United Kingdom with many celebrities like Jimi Mistry, Rankin, Pearl Lowe, Lisa Snowdon,Jamila Massey, Jade Jagger and many many others.

Kerala Tourism's international campaign, Your Moment Is Waiting is a film that goes far beyond the realm of a commercial, to capture the soul of Kerala like no destination hitherto has. Stark Communications, which has been handling the Kerala Tourism brand for almost two decades, conceived, scripted and then assigned the task of creating this film to the renowned ad film maker Prakash Varma.

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  • Its a proud moment. Kerala, my home state is getting its own international ad campaign titled -- "Your moment is waiting"

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  • @kattungalanoop . The theme has been too much westernized and is too far from what the real cultural Kerala is all about.Even a Malayalam serial Director if given the proper financial back up could have done a much better job. :-(

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  • this vid awakens me :) now i can see clearly... only pure love matterszzz......

  • I have just seen this for the first time. I was sat with my wife and it stopped our conversation in its tracks. It's beautifully shot. Quite stunning.

    And I wanted to hug the elephant.

  • Filthy? Kerala is cleaner than other states comparatively.The only problem is dirty politics.

  • @althafmn Wrong. FILTHY KERALA TOURISM FALLS IN A HOLE - The number one domestic travel destination for Indians, is Andhra Pradesh. The maximum number of visitors come to bow in front of Lord Balaji in Tirupati.

    "Top 10 states in terms of number of domestic tourist visits during 2009 were AP, UP, TN, Karnataka, Rajasthan, Maharashtra, MP, Uttarakhand, West Bengal and Gujarat." Put together, these States accounted for 88% of the total number of domestic tourist visits in 2009.

  • @kattungalanoop Joke. FILTHY KERALA TOURISM FALLS IN A HOLE - The number one domestic travel destination for Indians, is Andhra Pradesh. The maximum number of visitors come to bow in front of Lord Balaji in Tirupati.

    "Top 10 states in terms of number of domestic tourist visits during 2009 were AP, UP, TN, Karnataka, Rajasthan, Maharashtra, MP, Uttarakhand, West Bengal and Gujarat." Put together, these States accounted for 88% of the total number of domestic tourist visits in 2009.

  • the ad is amazing..captures the true spirit of Kerala..the ad has taken inspiration from couple of ads..but still it manages to stand out..as the idea is still original..and the moments captured are truly amazing..at 3 mins...it is a good tool for viral campaign....shouldn't be trimmed down to create a short TVC..as the video would then loose its essence..

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