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Report From China Ad Festival

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Uploaded by on Nov 11, 2009

NEW YORK (YouTube.com/AdAge) -- When Rob Belgiovane set out from his Australian agency for the China Ad Festival in Nanning he expected to fly into a small town near the Vietnamese border. Instead, he found himself in a city the size of New York that remains largely unknown to westerners. And the sprawling metropolis was a dramatic example of the wide open market for retailers and agencies that China has become.

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  • Interesting, I think he's right we need to bring back the slap style advertising, I've been seeing more clients request that type of strait on approach. This is a HAPPY HAPPY comment!

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