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[RJI] Young People won't pay for traditional news

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Uploaded by on Jun 21, 2010

Ton Stem, Professor at Trulaske College of Business, talks about how young people consume news differently. The biggest difference is their attitude toward paying for news; young people are not interested in paying for news. How do we attract readers who have no interest in paying for news? Stam presented as part of the "Business, Technology, and the Media: Charting a Course through Chaos" seminar at the Reynolds Journalism Institute.

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