Top Banana

The first of three videos designed to convey Brand ManageCamp's "Fresh Thinking" brand promise. The conference and the videos are targeted to professionals in marketing, communications, advertising and branding; those whose job it is to effectively promote products.
David Fox, creative director, director and writer at VCSvideo, conceived, wrote and directed all four campaign segments. "I wanted the videos to be fresh, fun and effective, not the typical corporate-video promo," said Fox. "So I thought, 'Why not have these marketers hear some of their own challenges voiced by the products themselves?' in this case, talking-food striving to be fresh."
Brand ManageCamp is not your typical marketing conference and VCSvideo is not your typical video production company. www.vcsvideo.com, www.brandmanagecamp.com

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• brand
• managecamp
• conference
• marketing
• advertising
• gurus
• experts
• vcsvideo
• production
• talking
• food
• fresh
• thinking
• series