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Why Your Company Needs to Pay Attention to Social Media

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Uploaded by on Jul 12, 2009

It's happening with or without you. That's what Radian6's Amber Naslund says about social media. Are you involved yet? Do you know how to measure the success of your social media program? At the MarketingProfs B2B Forum in Boston, Kyla Cullinane sat down with Naslund to figure out how companies should monitor their social media programs.

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Education

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  • Great stuff. Thanks for the interview.

    @davidalston

    Radian6

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