Social Media Experts at Magazine Brands: Nerd or Your Next Boss?

More and more magazine brands are hiring social media experts. But is this new breed of magazine employee just the flavor or the month or will their importance to the overall health of the magazine increase significantly in the coming months and years? Editors and social media practitioners from several brands will examine just where these experts fit in the magazine hierarchy and whether will become the new power players in the industry.

Moderator:
Whitney Parker, Vice President, User Experience, Brazen Careerist




Panelists:
Patricia Cesaire, Director of Digital Public Relations and Marketing, Black Enterprise
Michelle Edelbaum, Digital Editor, Eating Well Media Group
Lauren Salazar, Social Media Manager, Weight Watchers International
Jason Snell, Vice President/Editorial Director, Macworld

MPA Digital: Social Media (magazine.org/socialmedia)

Category:

Science & Technology

Tags:

• Social Media
• MPA
• Association of Magazine Media
• magazine
• magazine brand
• editor
• editorial
• publishing
• media
• digital
• online
• twitter
• facebook
• Media (communication)
• Brand