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How Starbucks Built a Global Brand, UCLA

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Uploaded on Sep 26, 2008

Starbucks Chairman, President and CEO Howard Schultz in conversation with Dean Judy D. Olian

Visit UCLA Anderson School of Management
http://www.anderson.ucla.edu/

Click here for more Distinguished Speaker Videos from UCLA Anderson School
of Management http://www.anderson.ucla.edu/x17389.xml

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Top Comments

  • tennis12456

    I think the only reason people hate on him is because they are jealous of where he is at. This is a man of extraordinary vision, talent, tenacity, and creativeness. Even if he were the biggest scumbag in the world you can't take away those qualities from him

    · 27

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  • shibbyhibby

    Some people hate Howard Schultz because he ruined the Sonics.

    · 5

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All Comments (56)

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  • Ked Woodly

    Howard i love Starbucks coffee and my name is Ked.Just like the shoe seriously.I hope you,your friends, and all coffee lovers will check out my video coffee lova.I wrote and sing it my tribute song to coffee lovers around the world.Just type in coffee lova while your on youtube already.Look for video with my name Ked Woodly coffee lova.Maybe your company Starbucks can help me promote my song.To contact me dial (252)413-9150 Im in Greenville,N.C. in the U.S.A.

    ·

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  • assasan1

    whens the next shareholder meeting?

    

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  • zivkovicable

    I hate him because he can't make coffee for shit.

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    in reply to shibbyhibby (Show the comment)
  • Adam Robertson

    What a fantastic business and leader!

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  • YourASlaveWakeUp

    the united nations loves to rape women and spread aids also but hey they are great :)

    ·

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  • ecasx

    PAY YOUR TAXS STAR FUCKS

    · 2

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  • David Jang

    "I followed up my dreams and I had a little bit of luck." I think what he said is what we all need to have in our minds. We need to be confident and passionate about our future, at the same time stay humble for a little bit of luck to come.

    · 2

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  • 7mykitchen7

    I don't know how can you say that you value your employees and pay them min wage and hire them part-time. You discriminate older people and almost never hire anyone over 30 . On top of this your food is full of GMO, your milk is with rBGH, your coffee beans have cancer causing Acrylamide.

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