Video Killed The Polaroid Star

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Uploaded by on Feb 15, 2008

End of the line for Polaroid film

Posted Sat Feb 9, 2008 8:07pm AEDT

Polaroid has announced it will stop producing the film that is used to produce its iconic pictures.

The decision comes a year after the company wound up production its famous cameras, and reflects the changing nature of the photographic industry.

The company says they will now focus on other ventures, which include a portable printer for mobile phone images, and Polaroid-branded digital cameras.

Polaroid went bankrupt in 2001 after failing to embrace digital technology, and is trying to reinvent its image after it was bought by Petters Group in 2004.

A spokesman for the company says there will be enough film in stock to keep shelves stocked until 2011.

Factories in the US, Mexico and Netherlands will be closed due to the decision.

http://www.abc.net.au/news/stories/2008/02/09/2158636.htm

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Comedy

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All Comments (4)

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  • Hilarious, and yet amazingly saddening...

    Digital is not the answer for everything, photography is one of those things; how sad.

    Polaroid you will be missed.

  • this video is great. absolutely brilliant. true art.

  • I must admit I laughed until I cried. I'm mourning the loss here too. My condolences. :)

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