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Jeben Berg of YouTube on Brands Use of Video

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Uploaded by on Aug 14, 2009

Jeben Berg, Creative Director at YouTube talks about how to make the most of your videos on YouTube. Promoting your video assets.
Summit 2009 - Creating Talkable Brands: Beyond Social Media
http://womma.org/summit09

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People & Blogs

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License:

Standard YouTube License

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  • cheez it liked this.

  • great info! I'm on the other end, my kids make videos (on two channels) and sometimes they catch the eye of advertising agencies. Once it was a candid little tune my kids wrote for Blue Bunny Ice Cream, next we got contacted by someone creating a campaign for Walmart, and lately my 6 year old has been making video dedications all about her favorite food, Cheezits! These candid little sincere moments I catch on camera are a great promotion presented in a fun way. We stumbled into these ops.

  • Great video. Very insightful! Thanks for the tips and strategies.

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