How to Reduce Your Visitor Bounce Rate (BigCommerce.com)

http://www.bigcommerce.com - In this video BigCommerce co-founder Mitchell Harper explains what a visitor bounce rate is and how you can reduce yours. You might have heard the term "bounce rate" in the context of email marketing but that's not what we're talking about. When it comes to tracking visitor quality of your online store, the bounce rate is a measure of how many people leave your website and never come back after viewing just one page.

Category:

Education

Tags:

• bounce rate
• visitor bounce rate
• cart abandonment
• bigcommerce
• mitchell harper
• reduce bounce rate
• google analytics

[AzmaticIsBack]

Did anyone else notice that all of the stick men have.....a third leg

[gav240z]

Good work and nice tips, only thing I wanted to point out is that bounce doesn't mean they never return to your site. A bounce is a single pageview and an exit in a visit session. So its possible some visitors bounce (say for example when comparison shopping between websites) but return later.

If you have E-commerce reporting enabled in Google Analytics you can view "Visits to purchase" report to confirm high bounce is poor.

[HittingStore]

Pretty basic and a good tip about Alexa. However, BidCommerce needs to fix the major issues they are having with their product instead of spending so much time on these video blogs. They want to have the best eCommerce system in the world, but they have a long way to go.

[Ferruchio]

CANT HEAR ANYTHING!!!!

[nicoladoherty1]

Who on earth thought this was heart warming??

[C64Rulez]

@wiweq

he mesmerises with eyes so they had to blur on the video.

[thenoselift]

I find your videos very helpfull but have problems hearing them. The volume is too low eventhough I set my computer and youtube in high.

[wiweq]

I cant see his eyes.

[groverd]

Same deal with the sound. Speak clearly, please. We're ready to listen.

[AppleForceOne]

Extremely informative and useful to any online business.