Wonderful talk explaining the value of stories. The speaker is Rolf Jensen, Author of "The Dream Society" and Director of Dream Company. He's a genius and this talk summarises the whole value of branding in under 3 minutes. I was given this cruddy VHS copy of his talk ages ago and have no idea about the IP or copyright associated with it. If Rolf (or anyone else) would like me to take it down. Just let me know.
Rod this video is hilarious! pearls of wisdom Don Draper would not dream of!!!!
monichetta70 1 year ago