VGS2008: What Users Want - Branded and User-Generated Virtual Goods

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Uploaded by on Nov 15, 2008

One of the key decisions in any virtual goods offering is determining what users want.
How does one do it? Curious about how to blend branded and user-generated virtual
goods? Our panel of experts will share their experience on what it takes to get started
and how to make a well-informed decision on this crucial topic.

Panelists:
» Brian Balfour - Founder & VP of Product, Viximo
» Lee Clancy - VP of Product Mgmt & GM Direct Revenue, IMVU
» Amy Jo Kim - CEO, Shufflebrain
» Sean Ryan - CEO, Meez
Moderator:
» Margaret Wallace - CEO & Founder, Rebel Monkey

Category:

People & Blogs

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License:

Standard YouTube License

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  • Wow this is some AMAZING information. Thank you so much. I am currently going through some soul searching regarding some economy issues in my social games, and the info near the end of this video really helped me out!

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