If the Candidates are brands, how well are they positioned in the marketplace? David Berkowitz (360i, marketersstudio.com), Christina Kerley ("CK") (ck-blog.com), Alan Wolk (www.toadstoolblog.com), and Michael Leis (trellist.com, @mleis) talk about the Obama and McCain campaigns' positioning as brands as we enter the 2008 presidential election.
I wish there were more round table discussions like this on topics OTHER than politics...
AlwonDomz 6 months ago