Private Label News - The Big Idea

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Uploaded by on Mar 4, 2010

We've been working on a remarkably cool project for a few months. So cool, in fact, that we have trouble explaining it. So after months of grinding meetings to a halt - while we draw all over the walls, ramble, pull up news sites and flip through TV channels - we've finally reduced the whole story to a minute and a half. Thank you to whomever invented
bar napkins, ball point pens and video editing software. Ladies, gentlemen and my colleagues: Let us introduce Private Label News.

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  • love it...makes me happy

  • I hope this addresses the concerns of potential consumers concerned with the balkanization of news, that is, the belief that "news" is code for "ideological slant." Very promising.

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