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Persuasive Online Copywriting Writing Techniques - Part5

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Uploaded by on Mar 6, 2007

This was part of a course we developed around our book, Persuasive Online Copywriting. Here we share writing techniques: Seussing, Frosting and Writing Monet. http://www.bryaneisenberg.com

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Howto & Style

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  • Some of this stuff is just ridiculous...the frosting for example....most cusomers aren't clever enough to realise what you'd be talking about at all.The most important thing about writing business text is that the client understands what they are being offered.

  • I've been reading everything I can get my hands on by Roy H Williams. I can see the power of Frosting, Seussins, and others. But, moving from seeing how powerful it is when Roy does it toward doing it myself, at least anywhere near as good as he does it is a totally different situation.

  • omg copy wirting 12223123325 robot!!!!!!!!

  • This is good stuff, but the title is rather irrelevant, and the video goes way off course!

  • where is parts 1-3?

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